Direct Marketing

Direct Marketing

Direct marketing can include letters, emails and even texting to contact your customers, whether your business is B2B or B2C. It’s a great way to reach a specific group of people with a particular call to action, and is highly measurable.

Keyword Research

Keyword Research

Keywords are the words and phrases people use when they’re looking for the products or services you provide. Finding out what these are and using them effectively across your website makes it more likely that your page will show as a match for potential customers searching for a business like yours.

Marketing Strategy

Marketing Strategy

From deciding which events are beneficial for you or your business to attend, to making sure your exhibition space has everything it needs to make a good impression and provide all the information prospective customers need, a marketing expert can help you make the maximum impact. Collateral involved items such as brochures either hard or soft copies. Carefully selected promotional items will keep your name in people’s minds.

Public Relations

Public Relations

Public relations is about the ongoing relationship you have with your customers. Rather than simply pushing out advertising content, public relations encourages a two-way conversation. Often taking the form of media relations, PR includes writing press releases, finding appropriate outlets for your business to feature in and building relationships with journalists, all with the aim of promoting your company’s reputation.