A Website Health Check will make sure your website is as healthy as possible, making it easier for your customers to use as well as ranking more highly in the search engine results. It will identify items such as broken links, thin content and more. Content updates keep your website fresh and engaging as well as letting the search engines know you’re still active and relevant.
From local radio to billboards, website ads to glossy magazines, the possibilities for advertising are almost endless. With the right content and good placement, advertising can be a really effective way to increase sales. A marketing expert will make sure you’re spending your advertising budget in the best way, to get the highest possible return on your investment.
Marketing isn’t just placing adverts. You can enhance your reputation and build relationships with your customers through carefully considered content marketing. Blogs, website content, editorial pieces, press releases and case studies all form part of the wider marketing mix, creating content your customers will seek out for themselves.
The online demand for products and services continues to grow, and if you’re not there, you could be missing out on a valuable source of customers. Digital marketing will make sure your name is in the right place at the right time, whether your customers are on PCs, tablets or smart phones.
Direct marketing can include letters, emails and even texting to contact your customers, whether your business is B2B or B2C. It’s a great way to reach a specific group of people with a particular call to action, and is highly measurable.